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Project Summary:

Red Dot Campaign No Junk Mail

In early January we are launching www.reddotcampaign.ca to remind Canadians that they can CHOOSE to say NO to Junk Mail. Simply affixing a "No AdMail Sign" will let Canada Post know that you do not want any mail that does not have your name attached.

Mass advertising comes at a huge cost and heavy toll to the environment. We hope that our collective voices will urge companies to be more responsible with their advertising dollars by sending relevant, customer-focused offers and giving back to our communities.

Strengths

  1. Evangelists to help spread the word electronically
  2. Teams who would like to use our collateral in their own cities
  3. Feedback
  4. Media contacts or anyone who can help write the story and most of all we need YOU to download a sign and place it on your mailbox right NOW. ;>)

Interests

  1. conservation
  2. vancouver
  3. corporate social responsibility
  4. Junk Mail Reduction
  5. Social Ventures
  6. Social Marketing
  7. Waste Reduction